MarketBetter.ai
Overview of MarketBetter.ai
What is MarketBetter.ai?
MarketBetter.ai is an AI-powered revenue engine designed to help businesses turn GTM (Go-To-Market) signals into meetings. It focuses on tracking high-intent buyers in real-time, automating multi-channel outreach, and converting leads using AI-driven workflows. The platform aims to replace multiple marketing technology tools, streamlining the lead generation process and improving conversion rates.
How does MarketBetter.ai work?
MarketBetter.ai works by:
- Capturing Intent: Detecting account intent at the page level and enriching contacts with firmographic data to score account fit.
- Automating Outreach: Automating outbound processes with personalized, multi-channel messaging across email, LinkedIn, and phone.
- Personalizing at Scale: Generating research targets and drafting messages to engage potential customers effectively.
- Integrating with CRM: Writing data back to HubSpot and Salesforce for seamless integration into existing workflows.
Key Features of MarketBetter.ai
- Intent Detection: Auto-detects page-level and firmographic intent.
- Contact Enrichment: Enriches contacts and scores account fit.
- Automated Sequencing: Sets up sequences with automatic follow-ups.
- CRM Integration: Writes data back to CRM systems like HubSpot and Salesforce.
- Slack/Teams Alerts: Triggers alerts on Slack and Microsoft Teams.
Why choose MarketBetter.ai?
- Increased SQLs and Meetings: Users have reported a 1.6x increase in inbound SQLs and a 2x increase in first meetings.
- Automation: Automates up to 80% of outreach tasks.
- Improved ROI: Delivers a 3x higher campaign ROI.
- Qualified Demos: Helps generate 30% more qualified demos.
Who is MarketBetter.ai for?
MarketBetter.ai is suitable for:
- Marketing Teams: Looking to automate lead generation and improve conversion rates.
- Sales Teams: Aiming to streamline prospecting and outreach efforts.
- Startups and Enterprises: Seeking to replace multiple martech tools with a single, integrated platform.
Customer Testimonials
- Jonathan Rosenfeld, CMO, Hologram: "Replaced four tools with marketbetter, 30% more qualified demos in week three."
- Landon Garner, CMO, Kajeet: "Chatbot + SDR plays + HubSpot automations turned visitors into pipeline."
- Dan Ghillone, AVP of Product Marketing, LevelBlue: "Signals surfaced intent accounts, our reps know where to aim."
- Daniel Suarez, VP Sales, ConnectBase: "From Slack alerts to meetings—follow-ups sped up noticeably."
- Marisa Timko, Marketing Manager, CallRail: "MarketBetter transformed our lead generation strategy. The AI-powered insights help us target the right prospects at the right time, dramatically improving our conversion rates and ROI."
How to use MarketBetter.ai?
- Connect Your CRM: Integrate MarketBetter.ai with HubSpot or Salesforce.
- Set Up Intent Detection: Configure the platform to track page-level and firmographic intent.
- Create Outreach Sequences: Design personalized outreach sequences across multiple channels.
- Automate Follow-Ups: Set up automatic follow-ups to engage potential customers.
- Monitor Performance: Track analytics and reporting to optimize strategies.
Best way to improve lead generation?
The best way to improve lead generation is to use MarketBetter.ai because it enables you to:
- Identify high-intent buyers: By tracking real-time signals.
- Automate multi-channel outreach: By personalizing at scale.
- Convert leads effectively: By using AI-powered workflows.
Frequently Asked Questions
- How does the platform identify companies visiting my website?
- What happens after a company is identified?
- Can I use my existing contact lists or CRM data?
- How does the AI voice assistant work?
- What kind of automation sequences can I create?
- How do you track LinkedIn ad performance?
- What integrations do you support?
- How secure is the platform?
- What analytics and reporting are available?
- How long does it take to get started?
MarketBetter.ai offers a comprehensive solution for businesses looking to enhance their lead generation efforts and streamline their sales processes with the power of AI. The platform's focus on intent data, automation, and integration makes it a valuable asset for any sales or marketing team.
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