UserCall

UserCall: AI-Powered Qualitative Data Analysis for Deeper User Insights

What is UserCall? UserCall is a qualitative data analysis software that leverages AI to conduct and analyze voice interviews, providing 10x deeper user insights faster than traditional methods. It automates the process of qualitative research, from conducting interviews to thematic analysis, allowing businesses to make more informed decisions.

How does UserCall work? UserCall uses AI-powered interviewers trained in expert qualitative research and human-centered design. These AI agents conduct one-on-one voice interviews, asking smart, unbiased follow-up questions to uncover deeper needs and motivations without leading the participant. The platform then transforms interview transcripts and qualitative data into structured insights, summaries, themes, and quote clusters, facilitating easy editing, tagging, and organization.

Key Features and Benefits:

• AI-Moderated Voice Interviews: Conduct hundreds of automated qualitative interviews without manual scheduling or moderation.
• Expert Qualitative Research: AI interviewers are trained in qualitative research and human-centered design to elicit deeper insights.
• Thematic Analysis: Automatically turn interview transcripts into structured insights, summaries, themes, and quote clusters.
• Customizable AI Analysis: Set custom themes, tags, and filters to align AI analysis with specific research goals.
• Multi-Language Support: Conduct research in 30+ languages with AI-powered translation and moderation.
• Branded Interview Links: Share custom-branded links to your AI interview agent.

Use Cases:

UserCall is versatile and can be adapted across different teams and needs, including:

• New Feature & Product Opportunities: Uncover unmet user needs, pain points, and innovation opportunities.
• Nuanced Customer Segmentation: Define actionable segments that shape marketing, positioning, and roadmap strategy.
• Concept, Prototype & Usability Testing: Gather in-context feedback on early concepts, mockups, and interactive prototypes.
• Improved Customer Satisfaction & NPS Insights: Understand the reasons behind customer satisfaction scores.
• Campaign Message & Positioning Insights: Test and refine visuals, messaging, and positioning before launch.
• Pre-Pitch Insight Sprint (For Agencies): Impress clients with real customer voice insights fast.

Pricing:

UserCall offers three pricing plans:

• Lite Plan: $89/mo or $899 yearly. Up to 15 call recordings per month and 35 qualitative analysis runs.
• Core Plan: $199/mo or $1999 yearly. Up to 40 call recordings per month and 100 qualitative analysis runs.
• Enterprise Plan: Contact for custom pricing. Custom seats, data analysis runs, call minutes, and features.

Why is UserCall important?

UserCall is important because it addresses the limitations of traditional surveys and manual qualitative research methods. It provides a way to gather deeper, more nuanced insights at scale, saving time and resources while improving the quality of data-driven decisions. With features like AI-moderated interviews, thematic analysis, and multi-language support, UserCall enables businesses to understand their customers better and innovate more effectively.

How to use UserCall?

1. Sign up for a UserCall account.
2. Define your learning goals and questions for the AI agent.
3. Share your branded interview link with your users via email, app, website, or social media.
4. Review the conversation summaries, audio transcripts, and user insights provided by UserCall.
5. Customize the AI analysis with custom themes, tags, and filters.

What problems does UserCall solve?

UserCall solves several key problems in qualitative research:

• Shallow Survey Responses: UserCall provides deeper insights than one-line survey answers.
• Bias and Survey Fatigue: AI interviews minimize bias and reduce survey fatigue.
• Limited Qualitative Interview Samples: Run hundreds of interviews instantly across multiple user segments.
• Manual Analysis: AI surfaces key themes, patterns, and trends automatically.
• Missed Insights: Data visualization and reports make insights easily shareable and actionable.

FAQ

• Is UserCall meant to replace user interviews or surveys? No, it complements them by providing a fast and easy way to get deep user feedback at scale.
• Does AI really understand qualitative data? UserCall’s AI tags key insights, detects themes, and highlights patterns automatically.
• Can I customize how AI tags and analyzes data? Yes, you can set custom themes, tags, and filters.

Conclusion:

UserCall is a powerful AI-driven tool that revolutionizes qualitative data analysis. By automating the interview process and providing structured insights, UserCall helps businesses understand their customers better and make more informed decisions. Whether it's uncovering unmet user needs, refining campaign messaging, or improving customer satisfaction, UserCall offers a comprehensive solution for gaining deeper user insights.

Keywords: qualitative data analysis, AI interview, user insights, thematic analysis, voice of customer