Heartspace: AI-Powered PR for Startups & Scaleups

Heartspace

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Website
Last Updated:
2025/11/04
Description:
Heartspace offers AI-powered PR solutions for startups and scaleups, enabling them to gain media coverage without expensive retainers. It provides tools and resources to build lasting PR capabilities.
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startup media coverage
AI public relations
B2B PR
PR automation

Overview of Heartspace

Heartspace: AI-Powered PR Solutions for Startups and Scaleups

What is Heartspace? Heartspace is an AI-powered platform designed to help startups and scaleups gain media coverage and build lasting PR capabilities without the need for expensive PR agencies. It offers a range of tools and resources to streamline the PR process, from crafting compelling stories to managing outreach and tracking results.

Key Features and Benefits

  • PR without Retainers: Get media coverage without the high costs of traditional PR agencies.
  • AI-Driven Efficiency: Use AI for drafting, personalization, and research, ensuring speed and quality.
  • Done-with-You Execution: Work with Heartspace experts to build your PR capabilities and become independent.
  • Press-Ready Assets: Develop angles, newsroom copy, pitch templates, and journalist lists to unlock outreach.
  • Consistent Outreach: Execute targeted pitch waves with tracked follow-ups and response management.
  • Full Ownership: Keep playbooks, templates, and dashboards to maintain independence.

How Heartspace Works

Heartspace combines AI technology with expert guidance to provide a comprehensive PR solution. Here's how it works:

  1. PR Readiness Package: Heartspace co-builds your story, angle kit, press hub, and assets.
  2. Targeted Pitch Waves: Run 2–3 targeted pitch waves per cycle with weekly outreach and tracked follow-ups.
  3. AI Assistance: Use AI for drafts, personalization, and research, with human QA to ensure quality.
  4. Expert Support: Work with Heartspace experts to execute outreach and learn the system.

Who is Heartspace for?

Heartspace is ideal for:

  • B2B Startups and Scaleups: Companies from Seed to Series C seeking media coverage.
  • Companies with a Story to Tell: Businesses with a launch, funding announcement, or unique insight.
  • Brands Willing to Stand for Their Beliefs: Companies that value authentic communication and opinion building.

Why Choose Heartspace?

  • Cost-Effective: Save 80-90% compared to traditional PR agencies.
  • Faster Results: Achieve 10x faster results than traditional PR methods.
  • Proven Success: Trusted by leading brands and published in top-tier outlets like TechCrunch and Forbes.
  • Long-Term Capability: Build lasting PR skills and independence from agencies.

Results That Compound

Heartspace empowers teams across various industries, including fintech, medtech, and cleantech, to achieve consistent media coverage and thought leadership. Users experience significant savings in time and cost while achieving higher reply rates from journalists.

  • +54 Web Articles: On average, users publish 50+ online articles per year.
  • +15 Hours Saved: Each campaign saves ~15 hours compared to manual PR efforts.
  • 2–3x Reply Rates: Targeted pitches achieve 2–3x the industry response rate.
  • 80–90% Savings: Companies save 80–90% vs. traditional agencies.

Success Stories

  • Voiijer: Secured coverage in TechCrunch, reaching more than 40 million readers.
  • Ansvar Säkerhet: Established as a leading voice in workplace safety with features in Dagens Nyheter and op-eds in Dagens Industri.
  • Björn Lundén: Established as an industry authority on tax fraud prevention with insights in Svenska Dagbladet.

Heartspace Lab

Heartspace Lab is a 90-day program that provides a press-ready foundation, individual outreach at scale, and the tools to become independent. Graduates receive one year of access to Heartspace Pro, the full platform suite for planning, writing, publishing, and managing journalist outreach.

Program Highlights:

  • Press-Ready Foundation (Weeks 1–2): Develop your PR angle, newsroom copy, pitch templates, journalist list, and byline assets.
  • Individual Outreach at Scale (Weeks 3–8): Execute 2–3 pitch waves with tailored outreach.
  • Custom Stack Setup & Independence (Weeks 9–13): Set up your custom PR stack and join the Heartspace Lab Community.

Addressing the Problem with Traditional PR

Traditional PR options often don't work for startups due to high costs, time-consuming DIY efforts, and generic pitches that fail to resonate with journalists. Heartspace solves these problems by providing an AI-powered, cost-effective, and personalized PR solution.

What's included in the €2,499/€3,500 package?

The package includes co-building your story & angle kit and press hub & assets, then running 2–3 targeted pitch waves per cycle with weekly outreach and tracked follow-ups. You also keep all assets & lists.

In conclusion, Heartspace offers a revolutionary approach to PR, combining the power of AI with expert guidance to help startups and scaleups achieve media coverage and build lasting brand authority. By providing cost-effective solutions and fostering independence, Heartspace empowers companies to take control of their PR and achieve tangible business outcomes.

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