GroupBy's Product Discovery Platform
Overview of GroupBy's Product Discovery Platform
What is GroupBy's Product Discovery Platform?
GroupBy's Product Discovery Platform is an AI-powered eCommerce solution designed to enhance the online shopping experience. It leverages Google Cloud Vertex AI Search for Commerce to provide relevant and personalized search and recommendation experiences for both B2B and B2C eCommerce businesses.
Key Features:
- AI-Powered Search: Utilizes state-of-the-art machine learning algorithms to deliver Google-quality search results.
- Personalized Recommendations: Connects in-store and online shopping behavior to provide personalized product recommendations.
- Data Enrichment: Transforms product data through classification, attribution, and curation to ensure accuracy and relevance.
- Merchandising Control: Empowers merchandising teams with a scalable platform and actionable search analytics.
How does it work?
The platform uses a composable commerce approach, combining data extraction, transformation, and enrichment with AI functionality to provide sophisticated product discovery capabilities. This allows retailers and wholesalers to implement the solution quickly and seamlessly into their existing infrastructure.
Why choose GroupBy?
- Improved Customer Experience: Provides shoppers with a more relevant and personalized shopping experience.
- Increased Revenue: Enhances conversion rates, average order value, and overall online revenue.
- Reduced IT Costs: Saves on IT costs by reallocating resources to higher-priority tasks.
Case Studies:
- Crate and Barrel: Improved product navigation and customer experience.
- Swanson: Increased search click-through rate by over 50% and conversion rate by over 60%.
Where can I learn more?
Visit the GroupBy website to request a demo and learn more about their solutions. Also, you can find valuable insights on improving digital customer experience through their articles.
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