Eyrene

What is Eyrene?

Eyrene is an AI-powered digital merchandising platform that uses mobile image recognition technology to improve on-shelf presence in retail environments. It provides tools for shelf audits, price audits, and KPI tracking to help brands and retailers optimize their in-store execution.

How does Eyrene work?

Eyrene uses patented image recognition technology to accurately recognize products, price tags, promotions, and other in-store elements in real-time, without manual intervention or an internet connection. This data is then used to calculate key performance indicators (KPIs) like share of shelf (SOS), on-shelf availability (OSA), and planogram compliance.

Key Features of Eyrene:

• Mobile Image Recognition: Recognizes products, price tags, and promotions accurately and in real-time.
• KPI Engine: Calculates key industry KPIs and allows for limitless customizations.
• Web Portal: Provides data visibility and control over field staff activities.
• BI Dashboards: Offers data aggregation and visualization through Microsoft PowerBI Embedded technology.
• Integrations and API: Provides rich integrations and APIs for seamless data exchange.
• Superviser Mobile App: Allows supervisors to monitor subordinates' visits and results.
• Professional Services: Offers customizable solutions tailored to specific needs.
• Technical Support: Provides friendly and professional technical support.

Why is Eyrene important for Retail?

Eyrene helps retailers and brands:

• Increase sales by improving on-shelf presence.
• Reduce audit time compared to manual shelf audits.
• Lower overall costs compared to other image recognition solutions.
• Reduce costs of shelf restocking and minimize empty spaces (OOS).

Benefits of Using Eyrene:

• Improved In-Store Execution: Ensure products are always available and properly displayed.
• Increased Efficiency: Reduce audit time and improve field staff productivity.
• Data-Driven Decision Making: Use KPIs and data visualizations to optimize merchandising strategies.
• Better ROI: Achieve a 10x return on investment through increased sales and reduced costs.

Customer Success Stories:

• PepsiCo: Experienced rapid transition from testing to large-scale deployment with accurate and fast feedback.
• Nestlé: Rolled out the project to over 29k retail outlets with SKU recognition accuracy exceeding 95%.
• Henkel: Gained accurate location-based insights on SKU representation.

Pricing:

Eyrene offers simple per-visit pricing, starting as low as $0.19 per visit, with no hidden costs.