Ario

Ario: Transform Competitor Data into First-Party Insights

What is Ario? Ario is a platform that enables your customers to securely share their item-level purchase history from any website, even your direct competitors. This provides you with unprecedented insights into what your customers are really buying, allowing you to create personalized offers they'll love.

How does Ario work? Ario works by creating a secure connection between your customer and your brand, allowing them to share their purchase data from other retailers. This data is then integrated into your CDP (Customer Data Platform) to power smarter personalization.

Key Features and Benefits:

• Agentic Data Connection: Ario gives you a clear view of what your customers are buying elsewhere, providing data no one else can.
• Seamless CDP Integration: Get SKU-level data directly into your CDP to power smarter personalization in tools like Movable Ink and Klaviyo.
• Customer-Centric Experiences: Turn cross-platform purchase data into experiences that feel truly personal, delivering the right product at the right time.
• Competitive Advantage: See what your customers are buying from competitors before you act, anticipating their next move and enabling smarter, winning strategies.

Use Cases:

• Personalized Offers: Create personalized offers based on actual purchase history, increasing engagement and conversion rates.
• Customer Retention: Target churned customers with the perfect return offer, boosting customer lifetime value (LTV) by 15%.
• VIP Experiences: Create personalized experiences for VIP customers, fostering loyalty and advocacy.
• Market Research: Conduct high-fidelity market research and analysis, gaining deeper insights into customer behavior and preferences.
• Size and Fit Accuracy: Leverage data from other retailers to instantly understand new customers’ size, fit, and style preferences, reducing returns and improving customer satisfaction.

Who is Ario for?

Ario is designed for:

• Lifecycle Marketers: To create personalized experiences and targeted campaigns.
• Loyalty Owners: To enhance loyalty programs with personalized rewards and benefits.
• Data Scientists: To boost LTV and improve customer segmentation.
• Retailers: To understand customer preferences and personalize customer interactions.

Why choose Ario?

Ario offers a unique advantage by providing access to customer purchase data from across the web. This enables businesses to:

• Outsmart Your Competition: Gain insights into competitor performance and customer preferences.
• Reduce Returns: Provide accurate size and fit recommendations from day one.
• Boost LTV: Increase customer lifetime value through personalized offers and experiences.
• Create Personalized Experiences: Tailor customer interactions to individual needs and preferences.

A Track Record of Trust:

Ario's founding team has extensive experience in consumer data, cybersecurity, and building technology for leading retailers, banks, and airlines.

• Sumit Agarwal, CEO: Founded a data security startup that was acquired for $1 billion.
• Mengmeng Chen, Cofounder: Advised the Fortune 500 on data governance and personalization.
• Ariya Hidayat, VP of Engineering: Invented some of the most popular open-source developer tools.

How to use Ario?

1. Schedule a Demo: Contact Ario to schedule a demo and discuss your specific needs.
2. Integrate with your CDP: Seamlessly integrate Ario with your existing Customer Data Platform.
3. Empower Customers to Share Data: Enable customers to securely share their purchase history from other retailers.
4. Analyze and Personalize: Use the data to create personalized offers, experiences, and market insights.

Best way to leverage customer data for enhanced personalization and competitive advantage? Ario.