AdRoll

AdRoll: The AI-Powered Advertising Platform for Growth

What is AdRoll?

AdRoll is a comprehensive advertising platform designed to empower brands and agencies with AI-driven solutions. It enables marketers to maximize advertising performance, streamline complexity, and drive revenue growth through targeted, full-funnel, cross-channel ad campaigns.

How does AdRoll work?

AdRoll works by connecting to the systems and platforms you already use, leveraging 16+ years of machine learning to optimize digital marketing efforts. The platform identifies and converts ideal audiences across various industries using solutions for ecommerce, social advertising, and cross-channel attribution. AdRoll ABM (formerly RollWorks) focuses on B2B pipeline generation, sales cycle acceleration, and deal closure through multi-channel advertising and revenue impact reporting.

Key Features and Benefits:

• Cross-Channel Advertising: Run campaigns across multiple channels to build brand awareness and drive conversions.
• AI-Powered Optimization: Offload the hardest parts of digital marketing to proprietary AI engines for precise performance.
• Account-Based Marketing (ABM): Generate B2B pipeline, speed up sales cycles, and close more deals with AdRoll ABM.
• E-commerce Solutions: Find and convert ideal audiences in the e-commerce sector.
• Social Advertising: Improve social media ad performance with targeted campaigns.
• Cross-Channel Attribution: Understand the impact of different channels on your overall marketing performance.
• Award-Winning Support: Access fast answers and strategic guidance from digital advertising experts.
• Privacy-Forward Technology: Ensure ads remain relevant and performant while respecting consumer privacy.

Why Choose AdRoll?

AdRoll helps you amplify advertising impact with existing resources. It turns your team, budget, and tech stack into a growth engine. Built for connectivity, AdRoll strengthens campaigns by integrating with the systems and platforms you use most. Future-proofed for evolving privacy standards, AdRoll’s technology maintains ad relevance without compromising consumer trust.

Who is AdRoll For?

AdRoll is ideal for:

• Retailers: Boost sales and customer loyalty.
• Software Providers: Generate leads and drive conversions.
• E-commerce Businesses: Enhance online sales and customer engagement.
• B2B Companies: Improve lead generation and close more deals.
• Agencies: Manage and optimize advertising campaigns for clients.

How to Use AdRoll?

1. Connect Your Accounts: Integrate AdRoll with your existing marketing and advertising platforms.
2. Define Your Audience: Use AdRoll's AI to identify and target your ideal customer segments.
3. Create Multi-Channel Campaigns: Launch campaigns across various platforms, including social media, display, and email.
4. Monitor and Optimize: Track performance metrics and use AdRoll's AI to optimize campaigns for maximum ROI.

AdRoll Pricing and Packaging:

AdRoll offers flexible pricing plans to accommodate different business needs. Contact AdRoll directly or visit their pricing page for detailed information on pricing and packaging options.

By using AdRoll, businesses can streamline their advertising efforts, leverage AI-powered optimization, and achieve better results across various marketing channels. The platform’s comprehensive features and connectivity options make it a valuable tool for driving growth and maximizing ROI.